Remember our Expert Realty Blog last week about Britney Spears looking for a $30 million home in Miami Beach. (Her 15-minute concert at Mansion on Sunday May 20 supposedly rocked the house).
Well, the 25-year-old is part of a growing trend.
NAR reports younger home buyers equal one third of the total home buying population. Opting not to wait until marriage or promotions, or other life-changing events, 25 to 29-year-olds are investing in real estate despite the "cooling" climate.
The report cited various reasons for the trend. One is that they’re “Net Gen” defined as the first generation born and raised between 1977 and 1996 in the era of the Internet, to whom the internet is part of daily life. Online real estate companies who played on their turf, reached these buyers. Another reason is that baby boomers, who account for 56% of the nation’s wealth, are bequeathing their wealth to their children. So these buyers have disposable, people.
Now realtors and brokers have to be faster, on top of Internet trends and news Net Gen-eral cares about.
Last week, Joel Burslem, the voice behind futureofrealestatemarketing.com and PR and social internet marketing guru for Inman News said “big brokers shouldn’t worry about Redfin - what they should be worried about is (realtors marketing properties on)Facebook,” a high-brow MySpace, run by a crowd of brilliant, predominantly 20- to 30-somethings, where realtors are booking sales on properties as easily as rides home for winter break.
FYI: These kids like it downtown, said the report, pointing to high condo sales in urban areas, as evidence.
No comments:
Post a Comment